Hi there, it’s me. Kira Hug.

When I’m not tagging walls with my Snapchat handle
and running from the PoPo (No, not really)…

…I help small business owners and SaaS companies sell their ideas, products, services, and programs through copy that creates meaningful conversation.

So tell me, what do you want?

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  • Want copy that not only sells, but also puts big, goofy grins on your people’s beautiful faces?
  • Want visual direction (hello, wireframes!) that adds credibility to your copy? …and design guidance that ensures your copy is actually read? (Because you can write the best copy on the block, but if it’s fugly, you’ve lost.)
  • Want a copywriter who isn’t afraid to park her tush at the ol’ library (yes, they still exist in Brooklyn) and research your product, service, business, and target audience via interviews, focus groups, and surveys so that we know…
    • what your customers want,
    • what objections we need to overcome,
    • and what words will give you the biggest bang for your buck,
If you need a copywriter who takes your copy seriously (…but doesn’t take herself too seriously), I’m your woman.

I specialize in conversion copywriting, which is based on both the science and art of research, optimization, UX, editing, and even eavesdropping on your customer (…so you know EVERYTHING about them).

CONVERSION COPYWRITING DOESN’T EFF AROUND. IT HELPS YOU:

  1. Find messages that your prospects are actually using.
  2. Edit those messages so they work effectively in your copy.
  3. Integrate UX and design into your copy so it converts (and makes you money).

Meet The Team

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    The Business Chick
  • http://kirahug.com/wp-content/uploads/2016/07/kirahug_image_baker-150x150.png
    The Chef
  • http://kirahug.com/wp-content/uploads/2016/07/kirahug_image_punk-150x150.png
    The Punk
  • http://kirahug.com/wp-content/uploads/2016/07/kirahug_image_bear-150x150.png
    The Bear
  • http://kirahug.com/wp-content/uploads/2016/07/kirahug_image_hats-150x150.png
    The Mad Hatter

The Business Chick: My inner business executive pairs a strategic vision with all copywriting projects.

The Chef: My inner chef experiments in the kitchen with words, research, design, and UX.

The Punk: My inner punk breaks the rules & keeps the copy exciting, fresh, and full of surprises.

The Bear: My inner teddy bear dishes out hugs, high fives & hell yeahs! AND fully supports clients.

The Mad Hatter: My inner mad hatter juggles every aspect of the project so that nothing slips. Evah.

MY GUARANTEE: I’ve got one of the most supportive teams on staff to ensure the success of all of my clients. Have you met them yet?

Maybe you’ve bumped into one of these crazy characters while strutting your smart self around my digital block (I’ll warn you: whatever you do, don’t ask Le Chef to serve you coffee—she’s feisty)…

Want to work with this crew of characters? Jump over here.

Look, Mom—I’m legit!


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  • "When I need results, Kira delivers. She recently worked on a long form sales page for me that delivered a 43% lift and knocked the long standing control to the dust heap."

    - Amy Posner, Direct Response & Conversion Copywriter
  • "Working with Kira was one of my best experiences as an optimizer. While I can optimize any site for a client, when it came to writing a sales page to promote my own masterclass, I was stuck. Kira was dedicated to the task and really cared about the outcome of her work. Her results were beyond my expectations. Do NOT, I repeat, do not miss out on a chance to work with her."

    - Talia Wolf, Conversion Optimization Consultant & Trainer
  • "Kira's weird! That's why I wanted to work with her. Even though Kira's got her own style, she was able to encompass my voice into the copy--instead of trying to stick my stuff into her formula. After working with Kira, the sales page copy included my energy, colorfulness, and also an uncomplicated look at me."

    - The Stacey Harris, Social Media Strategist
  • "It's the rare copywriter that's both creative and data-driven - Kira is that rare find, that shimmering needle in a very large, very dry haystack. She's as dedicated, smart and talented as they come. And, I mean, how many marketers on the planet can discuss conversion opportunities while sporting a bear costume? Hire her - she'll help your business."

    - Joanna Wiebe, Copy Hackers Creator
  • "Working with Kira is not only a pleasure, it's profitable. Both from a design and a copywriting perspective, everything she touches becomes sharper, more engaging and (most importantly) more likely to trigger a response. We saw a 50% increase in response rate on one of the most recent marketing email campaigns that underwent Kira's magic touch. Now that's an ROI."

    - Chris Taylor, ActionableBooks.com Founder and President
  • "Kira is a quick-witted, fun-loving, ink slinger who has an incredibly impressive - dare I say 'mensa-like' grasp of instantly 'getting' your personality (and voice) and then helping you whip that into a delicious copywriting confection that your customers will be dying to devour…"

    - Sarah Ancalmo, Award-winning Creative Director & founder of Public Persona Studios
  • "Kira’s more than a copywriter … She’s a sales & marketing wiz who takes the time to understand your products & services so she can create perfect sound bites that convert into paying customers.

    If you want to be the best, you’ve got to hire the best.”

    - Erika Lyremark, Bestselling Author, Think Like A Stripper
  • “Kira just has this unbelievable talent for understanding and capturing your voice and portraying your authentic self while writing copy that’s going to convert. I’ve worked with other copywriters before, but Kira’s just on another level. Now I expect these incredible sales numbers because I know how good she is … and I know that I’m going to get that quality from her every time.”

    - Rick Mulready, Founder of The FB ADvantage
  • "For our second launch, our list of leads was the same - approximately 7,000 people - and we didn't tweak anything else... But the first time we launched, we averaged $37 earnings per lead. This last launch with Kira, we averaged $67 earnings per lead. We almost doubled our performance this launch, just by Kira changing our sales page copy. We did just shy of a half million dollars in sales, and it broke all of our previous launch records."

    - James Wedmore, Founder of Business By Design
Want to play? Sign up below for YOUR WEEKLY HUG and I’ll show you how put the PUNK in your PUNKtuation.

The skeletons in my closet…

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  • In a past life, I worked with global brands like Estee Lauder in the global store design department and I also served as the Marketing Director for the venture-backed startup ActionableBooks.com and a handful of global nonprofits.
  • My first job outside of college: washing cars in downtown Brooklyn, while wearing a pencil skirt. For realz. PSA: Keep your cars clean, folks. You will in fact be judged.
  • I host the ‘Your Daily Hug’ show on Snapchat, where I dish out daily copy and business advice and inspiration. It’s the squeeze your business needs.
  • I live in Brooklyn with my husband and toddlers (pic below). Yep, I’m one of those weird people who lived in NYC for 7 years, left the city to “try country living”, and THEN came back 3 years later … after being scared away by the rampant black bear population upstate.